Society is increasingly demanding transparency. In a business context, transparency has become all the more important for organizations that are publicly dedicated to ESG. Enhancing internal and external visibility and ensuring reliable information is available about good practices, results, challenges and long-term goals has become essential for companies seeking to embrace sustainable practices. At CBA, ESG communications provide more than just reputational benefits—they are strategic in our ambition to influence people and lead in sustainability.
This program is active in the following SDGs
(Sustainable Development Goals)
Our 2030 Goal
Achieve a RepTrak® Score greater than 80*
*In reputation surveys.
What we’re doing
CBA’s biggest communication challenge over the coming years will be to share information with stakeholders about the different ESG projects that will help us to achieve our goal of leading in sustainability. We want our stakeholders to recognize their role in meeting this ambition. CBA has identified dozens of initiatives that we will implement through 2025 to engage the organization around the CBA 4.0 journey, with each level of the organization playing a role in this digital network. We also want to create additional avenues for communication with external stakeholders. We will implement new digital channels for stakeholder engagement, with more intimate, transparent and inspiring messaging.